What Is a Crowler Machine?

What Is a Crowler Machine?

In the world of craft beverages, innovation is key to standing out and providing customers with a unique experience. One such innovation that has gained tremendous popularity is the Crowler™. This ingenious reinvention of glass growler to aluminum can has revolutionized the way customers enjoy their favorite beverages outside of the taproom. 

What Is a Crowler?

A Crowler, also known as a "Can-Growler," is a popular packaging option for fresh craft beverages. It is an aluminum can, conventionally available in either 32-ounce or 750ml sizes, that is filled and sealed with your choice of beverage directly from the tap. Compared to traditional glass growlers, Crowlers offer several benefits:

  • Portability: Crowlers are lightweight and easy to transport, making them perfect for outdoor activities, parties, and on-the-go enjoyment.
  • Shelf life: The canning process used for Crowlers provides an airtight seal, protecting the beverage from exposure to light and oxygen. This helps to maintain the freshness and flavors of the beverage for a longer period compared to growlers.
  • Protection: Aluminum cans offer better protection against light and oxygen, which can degrade the quality of the beverage over time. Crowlers help to preserve the flavors and aromas of the craft beverage.
  • Convenience: Once the beverage is consumed, Crowlers can be easily recycled, reducing waste and promoting sustainability.

Overall, Crowlers provide a convenient and efficient way to enjoy fresh craft beer, cider, coffee, or other beverages on tap. Their portability, improved shelf life, and recyclability make them a popular choice among craft beverage enthusiasts.

Who Drinks Crowlers?

Crowlers have gained a devoted following among beer enthusiasts, cider lovers, and coffee aficionados. Craft breweries, taprooms, bars, and specialty coffee shops are increasingly embracing Crowlers as a convenient and versatile packaging option. Customers who enjoy exploring a wide range of beverages, taking them to outdoor events, or simply savoring their favorite brews at home find Crowlers to be a perfect choice.

Crowler vs. Growler: Which Should I Sell?

When it comes to choosing between Crowlers and traditional glass growlers, it's important to weigh the benefits they offer to both your customers and your business. Let's take a closer look at the advantages of Crowlers:

Convenience for Customers

  • Eliminate the need for cleaning and returning: Unlike traditional growlers that require customers to clean and return the containers, Crowlers are single-use cans. 
  • Portable and lightweight: Crowlers are lightweight and easy to carry, making them perfect for outdoor activities, picnics, and gatherings.
  • Mitigate the risk of breakage: Glass growlers can be fragile and prone to breakage during transportation. Crowlers, on the other hand, are made of durable aluminum, providing a safer and more reliable packaging option.

Freshness and Quality

    • Enhanced shelf life: Crowlers are sealed with a professional canning machine, ensuring a tight and secure closure. This sealing process protects the beverage from oxygen and light, helping to maintain the freshness and flavors for an extended period.
  • Efficiency: Much less beer is wasted during the filling process for Crowlers compared to Growlers.
    • Consistency: Each Crowler is filled and sealed using precise equipment, ensuring consistent carbonation levels and minimizing the risk of spoilage. This consistency translates into a superior customer experience and repeat business.

    Distribution and Brand Expansion

    • Brand exposure: Crowlers provide a unique opportunity for branding and marketing. The cans can be customized with your logo, label design, and relevant information, serving as a portable advertisement for your business wherever they go.


    • Aluminum recyclability: Crowlers are made from aluminum, a highly recyclable material. Encouraging customers to recycle their Crowlers promotes sustainability and reduces waste.

    Considering these benefits, it becomes clear why Crowlers have gained significant popularity in the craft beverage industry. However, it's essential to evaluate your specific business needs, target market, and operational requirements before making a final decision. While growlers may still hold appeal for certain customers or niche markets, incorporating Crowlers into your offerings can bring numerous advantages and position your business for growth and customer satisfaction.

    Should I Buy a Crowler Canning Machine?

    If you're running a brewery, taproom, or specialty beverage establishment, investing in a Crowler canning machine can significantly enhance your operations and customer experience. With a Crowler machine, you can efficiently and professionally fill and seam Crowlers, ensuring consistency and speed. This allows you to meet customer demand, increase revenue, and expand your reach.

    How Much is a Crowler Machine?

    The price range for Crowler canning machines can vary depending on the model and features. However, affordability and value are important considerations. Oktober offers competitively priced Crowler canning machines without compromising on quality or performance. By choosing Oktober, you can find a Crowler machine that fits your budget and delivers exceptional results.

    Crowler Can Seamers from Oktober

    The Model 8 – G

    Model 8 Can Seamer

    The Model 8 - G is a top-of-the-line Crowler can seamer designed to meet the demands of high-volume operations. With its robust construction, precise seaming mechanism, and user-friendly features, the Model 8 - G ensures consistent and reliable canning performance. It offers versatility by accommodating various can sizes and ends, providing you with the flexibility to cater to different customer preferences.

    The Model 7 – G

    Model 7 Can Seamer

    The Model 7 - G is a compact and portable Crowler can seamer suitable for smaller-scale operations or businesses with limited space. It shares the same high-quality construction and seaming capabilities as the Model 8 - G but in a more compact form. The Model 7 - G is easy to set up, operate, and maintain, making it an excellent choice for businesses looking to start their Crowler canning journey.

    Crowler Cans for Sale

    To complement your Crowler canning machine, Oktober offers a selection of high-quality Crowler cans for sale. These cans are specifically designed for sealing and preserving the freshness of your beverages. With various sizes and options available, you can find the perfect Crowler cans to meet your packaging needs.

    Why Choose Oktober Can Seamers?

    Oktober is known for its commitment to excellence in canning technology. With a focus on durability, reliability, and precision, Oktober’s can seamers are built to withstand the demands of commercial operations while delivering consistent and professional results

    Order a Crowler Canner Today

    Are you ready to upgrade your brews with Crowlers? Order your Crowler canning machine from Oktober today and unlock the potential for increased revenue, expanded distribution, and delighted customers. Upgrade your packaging game and provide your customers with the convenience and freshness they deserve. 

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